BSB60520 Advanced Diploma of Marketing and Communication

BSB60520 Advanced Diploma of Marketing and Communication

CRICOS Course Code: 106775E

Course Duration

Delivery Location

Course Description

“The information provided below is for International Students that will or currently hold the Student Visa with the Department of Home Affairs”

This qualification reflects the role of individuals with substantial experience in a range of settings who are seeking to further develop their skills across a wide range of marketing and communications functions. This qualification applies to individuals in full-time marketing roles, as well as those who are responsible for an organisation’s marketing in addition to other duties

Career Opportunities

  • Marketing Director
  • Marketing Strategist
  • Client Service Director
  • Professional Services

Entry Requirements

Course entry to this qualification is limited to those individuals who: “have successfully completed all the core units in BSB50620 Diploma of Marketing and Communication”. Students also need to meet Salisbury College Australia’s Vocational Education Course entry requirements,

Course Credits

Please refer to our Course Credit POLICIES AND PROCEDURES click here.

Study Pathway

This course might include a pathway to university.

Award

Successful completion of all the twelve (12) units of competency required to be awarded with an AQF certification.

Partial completions will be awarded with a Statement of Attainment.

Intake Dates

Month 2022
January 11/01/2022
April 11/04/2022
July 11/07/2022
October 10/10/2022
BSB60520 – Advanced Diploma of Marketing and Communication

Total of 12 units

  Core units
1 BSBMKG621 Develop organisational marketing strategy
2 BSBMKG622 Manage organisational marketing processes
3 BSBMKG623 Develop marketing plans
4 BSBTWK601 Develop and maintain strategic business networks
  Elective units
5 BSBMKG624 Manage market research
6 BSBMKG626 Develop advertising campaigns
7 BSBCRT512 Originate and develop concepts
8 BSBFIN501 Manage budgets and financial plans
9 BSBLDR601 Lead and manage organisational change
10 BSBSTR601 Manage Innovation and Continuous improvement
11 BSBMKG627 Execute advertising campaigns
12 BSBOPS601 Develop and implement business plans

 

LEARNING & ASSESSMENT MATRIX Learning Methods Assessment Activities
Code Unit Title Classroom Self-study Written
activity
Practical
class
BSBMKG621 Develop organisational marketing strategy        
BSBMKG622 Manage organisational marketing processes        
BSBMKG623 Develop marketing plans        
BSBTWK601 Develop and maintain strategic business networks        
BSBMKG624 Manage market research        
BSBMKG626 Develop advertising campaigns        
BSBCRT512 Originate and develop concepts        
BSBFIN501 Manage budgets and financial plans        
BSBLDR601 Lead and manage organisational change        
BSBSTR601 Manage Innovation and Continuous improvement        
BSBMKG627 Execute advertising campaigns        
BSBOPS601 Develop and implement business plans