BSB52415 Diploma of Marketing and Communication
CRICOS Course Code: 095377C
Course Duration

Delivery Location

Course Description
“The information provided below is for International Students that will or currently hold the Student Visa with the Department of Home Affairs”
This course offers unique, industry-led approaches to developing the creative and business communication skills essential for life and work. Learn how to interpret market trends, design and implement strategies relating to media and social media engagement.
Career Opportunities
- Account Planner or Manager
- Advertising Account Manager
- Advertising Creative Director
- Copywriter
- Marketing Team Leader or Manager
- Product Manager
- Public Relations Manager and many more!
Entry Requirements
Course entry to this qualification is limited to those individuals who: “have successfully completed all the core units in BSB42415 Certificate IV in Marketing and Communication”. Students also need to meet Salisbury College Australia’s Vocational Education Course entry requirements,
- Please refer to our VET Course Entry Requirements.
Onshore Requirement.
Offshore Requirement.
Course Credits
Please refer to our Course Credit POLICIES AND PROCEDURES click here.
Study Pathway
Students may further continue their study in BSB61315 Advanced Diploma of Marketing and Communication with another provider.
Award
Successful completion of all the twelve (12) units of competency required to be awarded with an AQF certification.
Partial completions will be awarded with a Statement of Attainment.
Intake Dates
Month | 2020 | 2021 | 2022 | 2023 |
---|---|---|---|---|
January | 13/01/2020 | 11/01/2021 | 10/01/2022 | 09/01/2023 |
February | 10/02/2020 | 08/02/2021 | 7/02/2022 28/02/2022 |
06/02/2023 27/02/2023 |
March | 02/03/2020 | 01/03/2021 | ||
April | 13/04/2020 | 12/04/2021 | 11/04/2022 | 10/04/2023 |
May | 11/05/2020 | 10/05/2021 31/05/2021 |
09/05/2022 | 8/05/2023 29/05/2023 |
June | 01/06/2020 | 06/06/2022 | ||
July | 13/07/2020 | 12/07/2021 | 11/07/2022 | 10/07/2023 |
August | 10/08/2020 31/08/2020 |
09/08/2021 30/08/2021 |
08/08/2022 29/08/2022 |
07/08/2023 28/08/2023 |
September | ||||
October | 12/10/2020 | 11/10/2021 | 10/10/2022 | 09/10/2023 |
November | 09/11/2020 30/11/2020 |
08/11/2021 29/11/2021 |
07/11/2022 28/11/2022 |
6/11/2023 27/11/2023 |
December |
BSB52415 Diploma of Marketing and Communication
Total of 12 units |
||
---|---|---|
Core units | ||
1 | BSBMKG523 | Design and develop an integrated marketing communication plan |
2 | BSBPMG522 | Undertake project work |
3 | BSBMKG507 | Interpret market trends and developments |
Elective units | ||
4 | BSBCUS501 | Manage quality customer service |
5 | BSBWRT501 | Write persuasive copy |
6 | BSBLDR502 | Lead and manage effective workplace relationships |
7 | BSBMKG501 | Identify and evaluate marketing opportunities |
8 | BSBMKG502 | Establish and adjust the marketing mix |
9 | BSBMKG506 | Plan market research |
10 | BSBFIM501 | Manage budget and financial plans |
11 | BSBADV509 | Create mass print media advertisements |
12 | BSBMKG529 | Manage client account |
LEARNING & ASSESSMENT MATRIX | Learning | Assessment Methods | |||
---|---|---|---|---|---|
Code | Unit Title | Face to Face Classroom delivery | Knowledge Questions |
Observations | Projects |
BSBCUS501 | Manage quality customer service | ||||
BSBWRT501 | Write persuasive copy | Not Required | |||
BSBLDR502 | Lead and manage effective workplace relationships | ||||
BSBMKG501 | Identify and evaluate marketing opportunities | Not required | |||
BSBMKG502 | Establish and adjust the marketing mix | Not required | |||
BSBMKG506 | Plan market research | ||||
BSBFIM501 | Manage budget and financial plans | Integrated in project | Not required | ||
BSBMKG523 | Design and develop an integrated marketing communication plan | ||||
BSBADV509 | Create mass print media advertisements | ||||
BSBPMG522 | Undertake project work | ||||
BSBMKG507 | Interpret market trends and developments | ||||
BSBMKG529 | Manage client account |